In 1967, efforts were initiated to avert Belfast's expected scrapping and to preserve her as a museum ship. A joint committee of the Imperial War Museum, the National Maritime Museum, and the Ministry of Defence was established and then reported in June 1968 that preservation was practical. In 1971, however, the government decided against preservation, prompting the formation of the private HMS Belfast Trust to campaign for her preservation. The efforts of the Trust were successful, and the government transferred the ship to the Trust in July 1971. Brought to London, she was moored on the River Thames near Tower Bridge in the Pool of London. Opened to the public in October 1971, Belfast became a branch of the Imperial War Museum in 1978. A popular tourist attraction, Belfast received over 327,000 visitors in 2019. As a branch of a national museum and part of the National Historic Fleet, Belfast is supported by the Department for Culture, Media and Sport, admissions income, and the museum's commercial activities.